iGB’s principal data partner H2 Gambling Capital provides headline metrics on the global igaming market, with forecasts recently extended to 2027.
The graphs below show how total global gambling gross win for igaming has grown since 2003 and is set to evolve between now and 2027. Geographical breakdowns provide an overview of revenue levels for key regions around the world. Scan over the keys underneath the chart to highlight specific elements.
H2 projects that the remote channel will break the €100bn mark this year (see Chart 1) and continue growing at a CAGR of 11% over the next five years to hit €173bn by 2026. Sports betting is estimated to account for 30% of the total in 2022, ahead of casino with 27% and race betting on 23%.
Chart 2 shows how global online sports betting revenues are predicted to grow at a CAGR of 9.9% over the next five years to €86.8bn, with pre-match activity generating the bulk of this at €56.9bn. In-play revenue is however expected to grow at a CAGR of 13.4% vs. 8.2% for pre-match to grow its share of total global online betting revenues from 29% to 35%.
Digital acceleration during the Covid-19 pandemic has put igaming on track to account for more than 30% of the global gambling market by 2027 (Chart 3). In 2019, its share stood at just 14.3%.
Europe is projected to account for 46% of global revenues from the digital channel in 2022, followed by Asia/ME with 26% of the total (Chart 4). North America is however the region projected to grow most strongly over the next five years at a CAGR of 20.8% to account for €46.6bn of the €173.4bn global market, increasing its share from 18% of gross win in 2022 to 27% by 2027.
H2 Gambling Capital is the gambling industry’s leading consulting, market intelligence and data team. The company has a track record of 20 years focused on the global gambling industry, its projections have been influential in shaping legislators’ and investors’ views of the gambling sector across the globe.
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